PROCEEDINGS SERIES

2025 International Conference on Modern Education, Psychology and Social Development (MEPSD 2025)

Shanghai, China, from 2025-07-19 to 2025-07-20

Dr. Chen Zhao (Eds.)

ISBN: 978-1-83780-014-8

Table of Contents

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Community Commitment in Live Streaming: An Ethnography Analysis

BONG XIN JIE, Aleksandra Margushina

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.001

"Conscientious Drama": Analyzing the Brand Culture Construction of Film and Television Production Companies from the Perspective of TV Drama Production —Taking the Daylight Entertainment as an example

Qing Li

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.002

Optimizing Supply Chain Resilience in Dynamic Environments: A Network Equilibrium Approach for Collaboration between Large and Small Enterprises

Wei Shang, Yijun Wang, Yan Chen, Lingfei Zhu, Jiaqi Sheng, Bo Zhang, Jun Yue

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.003

Mitigating Hoarding-Induced Chip Supply Chain Ripple Effect by Sourcing Optimisation Strategies

Yongqi Li, Xiangyu Cao, Wangyan Du

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.004

A Study on the Triple-Fold Rhetoric: the Cognitive Blending of Metaphor, Metonymy and Metaphtonymy from a Conceptual Integration Theory Perspective

Xiteng Wang, Qiqi Wang

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.005

Research on the Influence Mechanism of Contextualized Card Payment on Donation Intention

Hongyan Yu, Dongmei Xu

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.006

Study on the Equity of Health Resource Allocation in the Sub-central Cities of Sichuan South Provincial Economy

Jiayao Zhang, Tao Yu

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.007

Study on the Methods of Enhancing the Self-Confidence of Chinese Socialist Construction Culture

Dong Pei, Hongxia Wu

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.008

Enhancing Internationalization in Higher Education through Collaborative Online International Learning (COIL)

Wangwei Lin

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.009

Construction of Teaching Quality Assurance System from the Perspective of The New Round of Review and Assessment on Undergraduate Education and Teaching & Learning: Based on the Practice of Chengdu Neusoft University

Yan Song, Song Yao, Bing Zhang

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.010

Analysis of College Students' Mental Health Education under AI Empowerment

Cheng Peng

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.011

The Fuzzy Hierarchy Evaluation System in History Teaching

Rong Zhang

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.012

Research on the Innovative Application of Digital Intelligent Empowerment in Marketing Course

Wen Bao, Siying Wu

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.013

Cultivation of Critical Thinking Skills in College Students in Information Age

Yuanyuan Xu, Qing Wen

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.014

Research on the Problems and Countermeasures of College Student Association Construction in the Era of Artificial Intelligence

Xiaoxiao Shui

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.015

An Analysis of Teacher-Student Discourse in Psychology Classes

Yingnan Zhang

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.016

The Optimization Mechanisms for Intelligent Tax and Finance Systems in Small and Medium Enterprises (SMEs)

Xianghua Zhu, Jing He, Gen Li, Fei Chen, Wenjing Yang

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.017

Cultivation of English Intercultural Communication Competence from the Perspective of Artificial Intelligence

Yanmei Meng

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.018

Research on the Simulation Platform for Fire Prevention and Control in Highway Tunnels Based on Digital Twin

Ruiqi Jia

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.019

Research on the Quality Management of Undergraduate Graduation Design in Application-Oriented Private Colleges in the Digital Intelligence Era

Hua Ren

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.020

Summary of Achievements and Experience in the Construction of First-Class Blended Online and Offline Courses: A Case Study of FIDIC Conditions and Contract Management

Mingshun Li, Ke Yi, Yunfei Hou

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.021

Research on the High-quality Development of Chinese Agriculture Enabled by New Quality Productivity

Yuting Lia, Wen Bao

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.022

Research on the Intelligent Safety Management Evaluation System for Construction Sites

Qing Xu, Qian Jia

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.023

Problems and Countermeasures in the Work of Counselors for College Student Management in the New Era

Xiao Liu, Liwei Cui

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.024

Interrelationship Among Types of Vocabulary Knowledge and Its Implications for Vocabulary Teaching

Xinyu Gao

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.025

Exploration of Teaching Reform in Engineering Drawing Course

Jinsheng Fan

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.026

Research on the Promotion of High-Quality Enterprise Development through Digital Business Environment

Mingnan Li, Hongxia Wu

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.027

Current Status and Optimization Strategies of Ethnic Traditional Sports Teaching in Universities

Taoguang Wang

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.028

Psychological Motivations and Promoting Paths for Core Entities' Participation in Internal Governance of Universities

Shiqi Zhang, Cheng’en Li, Liang Chang

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.029

Research on the Reform of Teaching Management in Private Universities Based on Artificial Intelligence

Na Zhang, Mingnan Li

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.030

A Study on the Cultural Attitude of Translators in Julia Lovell’s Translation of Journey to the West

Wei Liu, Yixin Cui, Xiujie Li

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.031

Analysis of Third-Party Service Strategies in the Overseas Expansion of Chinese Enterprises

Jing He, Gen Li, Xianghua Zhu, Wenjing Yang, Fei Chen, Zheng Liu

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.032

Research on the Enhancement of Professional Quality and Employment Ability of Vocational College Students in the Era of Artificial Intelligence

Peng Zhao

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.033

Research and Practice on a New Path of Industry-Education Integration for the Automotive Intelligent Technology Major in Higher Vocational Colleges Based on the "1+X" Certificate System with Industrial Colleges as the Carrier

Mingsong Lin, Ming Xia, Juntao Shi

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.034

Analysis of the Current Situation of Wuhan Marathon in 2025

He Gao, Yulu Li

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.035

Research on Cultivating Rational and Peaceful Mentality of College Students Based on Positive Psychology Theory

Jiaman Du

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.036

Research on New College Entrance Guidance Based on Career Constructivism Theory

Hong Chai

Abstract | PDF | HTML | Pub. Date: Oct 2025

DOI: 10.25236/mepsd.2025.037